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Dignity Health Mercy & Memorial Hospitals

Portfolio Categories: Print Material.

GOAL

Show the hospital’s appreciation of the nurses by creating a keepsake of special notes and letters from patients and families to the “angels” who took care of them in their most vulnerable times.

SOLUTION

DMI Agency poured through hundreds of emails and handwritten letters of some of the most touching memories we’ve ever read. We immediately knew we wanted to create something that would last and be passed down through generations. A 30-page book called “Letters from the Heart” was the answer. Each page had its own unique design, but kept the heart theme to provide the desired eye-catching affect. In reality, it’s the touching words found inside that make this book so special.

RESULTS

DMI was awarded a Gold ADDY for creative excellence in book design by the American Advertising Federation.